About Euclid's Technology
Virtual brand insertion
We seamlessly integrate brands into video such that they appear as if filmed there. Inserting after filming makes pairing content and advertisers much easier, and allows you to swap the brand over time or for different viewers. Our ads don't obscure content or encourage viewers to abandon the video like overlays and pre‐rolls.
Two technologies for brand placement
We have two techniques for inserting brands into video: Technician-Controlled and Director-Controlled. In Technician-Controlled, our technicians select when and where brand placements occur. In Director Controlled, the content creator films using an AdProp, and our software automatically enables the video for brand placement.
Director-Controlled: Leaving the director in charge
Using the Euclid AdProp gives directors full control, taking the guesswork out of post production brand placement. Videos filmed with AdProps tend to have more natural, prominent, and ultimately, more valuable ad opportunities. Our Director-Controlled technology is currently in an open beta release.
How we're different
The Euclid AdProp gives directors complete control and creates higher quality brand placements. In contrast to our competitors, we can automatically process videos with common challenges such as cuts between different cameras, actor interaction with the ad object, complex lighting, heavy occlusion and significant camera movement. Our patent pending technology produces realistically rendered videos while dramatically reducing the time and effort for processing.
Working with Euclid
- Film your video
We recommend using an AdProp to keep creative control over your video. - Upload to Euclid for Processing
Videos with AdProps are usually processed within a few hours. - Select Ads to Insert
Upload your ads and see your videos altered interactively.
Try it now
First demo Ad Insertion with any of our videos. Then, try filming and processing your own.
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